Collection: MADAME VITA

Welcome to Madame Vita

After the remarkable success of Formula Vita, where we have been proud to support families around the world with trusted European baby nutrition, we are now taking the next step in our journey. Our customers have shown us that they value not only quality and authenticity, but also the heritage of Europe’s traditions in health and well-being.

With Madame Vita, we are expanding our portfolio to bring you carefully selected European skincare and personal care products – brands rooted in nature, craftsmanship, and a commitment to purity. These are products that are often difficult, if not impossible, to find outside of Europe. From nourishing creams to botanical-based self-care essentials, our collection reflects the same standards of quality and trust that have defined Formula Vita.

Our mission remains unchanged: to make Europe’s best-kept secrets in wellness and care accessible worldwide. Whether you are in North America, Asia, or beyond, you can now enjoy the luxury, authenticity, and natural beauty of European skincare – delivered directly to your home.

With Madame Vita, we invite you to embrace a new dimension of care: where tradition meets innovation, and where the art of self-care becomes part of your everyday life.